Technology and digital adoption has radically changed the face of how crisis situations are reported and unfold. Rolling 24 hour news coverage, blogs and social media provide real-time reporting from those closest to them. Even examples of poor customer service can goRead on
Using digital to make the future bright
Harnessing Digital for Crisis Situations
52% of companies do not have any kind of social media crisis communications plan in place according to a PwC survey 
The most extraordinary technology of all
‘It is impossible to contemplate the progress…in Great Britain within the last 30 years without wonder and astonishment. Its rapidity…exceeds all credibility.’
The 3 waves of digital development
The changing tides of our digital world and the opportunities ahead
First wave: economy of products and servicesRead on
How much is a digital life worth anyway?
We would never dream of leaving our belongings outside our house. So why are consumers so blasé about their digital assets; and what should businesses do about protecting their own?
Although we may not even be aware of it, we are all living double lives – one in the real world, and one online.Read on
Digital natives. Who are they and how will they affect your business?
Over the last few years, business has changed at an astonishing rate. This change has been triggered by the explosion of digital technology in four key areas…
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